Cardiff Metropolitan University
Fashion Marketing Management - BA (Hons)
| School: | Cardiff Metropolitan University |
| Faculty: | Cardiff School of Management |
| Degree: | Bachelor; Honours |
| Field of Study: | Fashion Merchandising
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| Description: | The BA (Hons) Fashion Marketing Management at Cardiff Met is a unique blend of fashion, marketing and management for individuals who want to pursue a career in the vibrant global fashion industry. This course will give you an overall view of how the fashion industry works, with an exciting combination of academic theory and real-world industry immersion – preparing you for a range of potential careers within fashion business.
You will have creative collaborations with the BA (Hons) Fashion Design students to maximise your fashion exposure, inspiring your creativity and strategic thinking by understanding the process of design from sketch to shop floor. You will gain insights into the needs and desires of fashion consumers, understand the importance of strategic brand management in fashion and the international scope of fashion marketing in an evolving multi-channel landscape. You will explore fashion journalism and creative direction, understand trend forecasting and will discover the art of effectively communicating with a variety of fashion customers using both creative digital skills and traditional methods. You will use industry standard software equipping you with visual skills, alongside developing verbal and written communication skills. |
| URL: | Fashion Marketing Management - BA (Hons) at Cardiff Metropolitan University |
| Length: | 3 Year(s) |
| Cost per year:* |
Please note that fees are approximate and for Canadian students. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.